The impact of digital marketing on profit of Eco Lian Company during Covid-19 context: An approach using difference in differences
By Tran Thi Kim Chi (VNP 25) Supervisor: Dr. Nguyen Trong Hoai Abstract: Digital Marketing performance measurement is important in Eco Lian Company, it is critical for the operational planning and adjustment of marketing strategies and tactics over time. Approach in this scenario is to study the relationship between quantity of inquiry come from Digital […]
