Key factors affecting consumer decision to purchase insurance services in Vietnam
By Dang Dao Hoang Yen (VNP 20) Supervisor: Dr. Nguyen Trong Hoai Abstract: Life insurance market in Vietnam is still very attractive to life insurance companies as it reached insurance premium about US$2.9 in 2017. This insurance market gain good growing momentum and this trend is kept continuing that turns Vietnam to become a promising […]
